Thursday, October 21, 2010

Apple Cares

Apple recently came out with a new application, called SlowDown, for the Iphone or Itouch. There are many concerns with driving safety today because there are so many things to distract your attention away from the road. Apple did some research and concluded that people normally drive faster when they are listening to music they enjoy. I never really took this into consideration, but now that I think about it I absolutely agree with this. When you are listening to a song you love you are more likely to be enjoying the song and paying less attention to the road. While Itunes cannot really control no texting while driving, or much else, they came up with a plan to help the driver realize they are above the speed limit. While listening to music from your Itouch and Iphone in your car, the application will detect the speed limit for the road and will slow down the tempo of the music if speed limit is exceeded. This will remind drivers to slow down as well, but if the speed limit is exceeded by over 10 miles then the music will completely shut off. I think this is a great application to help drivers be aware of their speed. I believe parents will really like this application for their children that often listen to their music too loud in the car. And best of all, it's FREE!


http://creativity-online.com/work/parents-of-child-road-victims-slowdown/21853




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